Want to learn more? Visit tailopez.com/alliance or mastermarketeralliance.com to join the group!

“I know a lot of companies send emails as a brand. That’s a mistake. You should actually send it as a person.” - Alex Mehr

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A website is useless without traffic.

It doesn’t matter how beautiful the design is. If nobody is landing on the site, then you’re unable to sell your product or service. And furthermore, you cannot refine the site to make it most optimized for purchases.

That’s why on today’s episode of The Tai Lopez Show, we are continuing last week’s conversation about online marketing with Dr. Alex Mehr. He is the CEO of MentorBox, an online book subscription service. In the past, he has run online businesses that have done over $1 billion in revenue, like the online dating website Zoosk. Tune in to learn his online marketing tips, so you can implement similar strategies to drive traffic to get customers to purchase your product or service.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When you’re optimizing for link-clicks—a lot of time you will end up with inferior traffic.” - Alex Mehr

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Points to Keep In Mind

• For video marketing, create videos under 1 minute for Instagram
• Identify your dimensions or variables before testing your thesis
• To sell higher price-point items, sell lower-price point items to have customers enter sales funnel
• Optimize your websites to purchase or add to cart
• People are making buying decisions based 100% off emotions
• Use familiar faces on your advertisements to build page authority
• Bombard a specific geographical region with ads and then extrapolate insights to the entire country
• Try to put $.50 of every $1 of return back into marketing efforts
• Do not test for the one winning ad; different ads resonate with different people
• If you have a hook that works, repeat it over and over again
• Optimizing for link-clicks or impressions will send inferior traffic for potential purchase
• Play with different backgrounds on your ads
• Read The 7 Habits of Highly Effective People and Pre-Suasion

To learn more visit tailopez.com/alliance or mastermarketeralliance.com!

The Tai Lopez Show is produced and managed by Kast Media. Learn more at KastMedia.com

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“If you are a master marketer, you will not be broke for the rest of your life.” - Tai Lopez

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Marketing is noise.

But great marketing cuts through that noise and speaks to the consumer in ways that other products do not. That’s why a great product needs great marketing. Without the proper messaging, the product will never reach the public and remain on the shelves inside the factory.

On today’s episode of The Tai Lopez Show, we are discussing how to be a master marketer. Whether it’s creating content that immediately hooks the audience or using Facebook and Instagram ad platforms, this conversation will help no matter what industry or product you are marketing. Tune in to learn these strategies, so you can apply them to your product or service.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“More video marketing. Even Amazon now allows video reviews of products. People watch video.” - Tai Lopez

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The more you LEARN, the more you EARN. Go to skillshare.com/tai to get 2 months for $0.99!

Points to Keep In Mind

• Develop a ninja sixth sense by trial & error and osmosis
• Studies show that it’s not so much your salary as much as the direction it’s moving
• • The human brain operates around momentum
• Be skeptical of the modern education system
• Great marketing hooks the viewer immediately upon seeing it
• Every marketing window closes in about 7 years
• Ads on Instagram is still a growing ecosystem
• Livestreaming is a type of interactive marketing
• Facebook now has a built-in coupon feature for restaurants
• Juxtapose tones by making a serious brand funny or a funny brand serious
• Understand the 25 Cognitive Biases to be a human whisperer
• Real estate has made the most millionaires out of any industry in history
• Read Hooked or Contagious to understand marketing

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“I hope your cholesterol is high because high cholesterol is associated with living a longer time and being smarter.” - Ben Greenfield

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Every year there’s a new diet.

And with enough publicity, we will latch onto whatever promise it preaches. The unfortunate truth is that no one diet will fix our problems. Health comes from a combination of diet, exercise, nutrition, and lifestyle. When we combine all of these forces, our body will respond in the positive direction.  

That’s why on today’s episode of The Tai Lopez Show, we are discussing how to assess our cholesterol and other blood-related metrics with Ben Greenfield. This is Part 2 of our conversation with the immersive journalist. Ben has written articles for Men’s Health and other widely known publications about his experience with the latest supplements, injections, and surgeries. From stem cells to high-intensity training, Ben gathers a unique vantage point from subjecting his body to this array of tests and experiments. Tune in to today’s episode to learn how to best navigate the often confusing health landscape!

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“In the absence of plant matter, saturated fat is inflammatory.” - Ben Greenfield

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Points to Keep In Mind

• Most corn-based products are GMO, but most popcorn is non-GMO
• Cholesterol acts as a repair mechanism in the body, transporting fats throughout the body
• As you age, your cholesterol rises because you need more cholesterol for repair
• There is talk in the nutrition sector of high HDL being indicative of systemic inflammation
• Your HDL to triglyceride ratio should be favorable
• High cholesterol is associated with living a longer time and being smarter
• You don’t want high cholesterol in the presence of high hemoglobin or H1C
• Glucose can adhere to cholesterol particles
• The problem with the ketogenic diet is the lack of fiber

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“My telomere length has shown that my biological age has dropped from 37 to 20.” - Ben Greenfield

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Aging is no fun.

But it’s an inevitable part of life, right? Well, as science evolves, technologies are brought to the public that can in fact reverse aging. Whether it’s stem cell therapy or NAD injections, the consumer now has options to bend space and time.

On today’s episode of The Tai Lopez Show, we are discussing the power of these technologies with Ben Greenfield. Ben is an immersive journalist who takes it upon himself to try out these supplements, injections, and surgeries himself. From his vantage point, we learn firsthand what is involved through this process. Listen to today’s episode to learn about Ben’s experience, so you can be an informed consumer if you choose to try out any of these methods.

And don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“HGH can actually increase aging due to excess anabolism. I’m a bigger fan of things like colostrum and goat milk, things that cause endogenous growth hormone production.” - Ben Greenfield

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Learn about a smarter way to hire for FREE at ziprecruiter.com/tai!

Points to Keep In Mind

• Our bodies require stem cells to heal properly
• The best type of muscle to have is what powerlifters has
• Studies show that using blood-restriction devices can have anti-aging effects
• Physicians aren’t legally allowed to inject you with stem cells
• Dark, rich foods like blueberries, chocolate, and wine increase stem cell production
• Stem cell therapy requires removing stem cells from your fat
• Bone marrow is better for anti-aging, and stem cells from fat is better for joints
• Stem cells are too large to cross the blood-brain barrier
• Sugar increases the permeability of your blood-brain barrier
• NAD injections are more bang-for-buck than stem cell therapy
• HGH has a time and place, but can actually increase aging due to excess anabolism

You can’t do everything alone! Go to ziprecruiter.com/tai for a smarter way to hire!

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