The Tai Lopez Show (general)

“There’s a great disconnect between the culture and the big brands trying to get our attention.” - YesJulz

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Do you work a 9 to 5?

If your answer is yes and you have any entrepreneur in your blood, then you’re most likely not too happy with your current state. But what if quitting your 9 to 5 to launch your company wasn’t as hard as you thought it was? Hearing others tell their stories sheds light on this indisputable truth.

On today’s episode of The Tai Lopez Show, we are joined by social media influencer and branding expert YesJulz. Her rise to prominence has come through sheer domination on all social media platforms. Check out what she has to say about entrepreneurism, gender dynamics, and quitting your 9 to 5.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“We need women to be more comfortable and feel empowered enough to say exactly how they feel. We’ve grown accustomed to trying to be polite.” - Yes Julz

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Points to Keep In Mind

  • We need women to feel comfortable enough to say exactly what they feel
  • Where you’re at in your life should influence the city you live in
  • Pisces are the most creative types
  • Big brands are looking for a way to connect with the consumers
    • This is an opportunity for social media influencers
  • Difficult as an entrepreneur to motivate yourself when going through personal life dilemmas
  • Understand that you will make mistakes as you grow your business
  • There’s power in collaboration across all demographics, gender, and ages
  • You can only empower others to fight the fight by sharing with each other
  • Have faith in yourself and the journey; believing in something that doesn’t exist requires this
Direct download: TLS_-_1-31-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“Catch trends before most people. You’ll make a hell of a lot more money. In the long-run, there’s no excess profits of anything.” - Tai Lopez

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Try to catch trends before they’re trends.

Because once they are, it’s too late. The masses have caught on and CNBC is reporting to the world that they should invest in that asset. To know whether or not something is the next big trend requires seeing the big picture, as well as the small details. Reading books, listening to podcasts, continuing your education in whatever way; this is how you have clear enough vision to see the trends.

On today’s episode of The Tai Lopez Show, we are discussing how to catch trends early. Through my experience affiliate marketing over the past ten years, we look at big developments in the online marketing world. These success stories illuminate the indicators to be on the lookout for when trying to catch the next big trend.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“If you download enough books, you will become a money-making machine.” - Tai Lopez

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Points to Keep In Mind

  • If you don’t have a college degree, get into commission sales (cars, financial services, etc.)
  • Find mentors and tell them, “If you teach me what you know, I’ll work for you for free”
  • Selling life insurance is the most difficult sell
  • A click in financial services used to cost around $.20/click
    • Today, life insurance services cost $17/click
  • Catch trends before most people
    • In the long-run, there’s no excess profits of anything
  • The top-ranking ETF of 2017 was in cryptocurrency
  • Current trends: tiny houses, cannabis, backpacks
  • If you only push others’ products, try to to develop your own product this year
  • Try to embed ‘edutainment’ inside your content
    • There is a lot of money inside content that is both funny and educational
  • Recreation is overrated
  • Try to sense what the next big trend is and get there before the masses
Direct download: TLS_-_1-30-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“When somebody says social media or paid advertising is expensive, they don’t get it.” - Joe Soto

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Social media is the most effective marketing channel.

This is because you can target the eyeballs that see your ad. Billboards and TV commercials see the eyes of everyone, but an Instagram/Facebook ad can be purposefully put in front of already-motivated buyers. If you have a type of shoe that millennials are wearing, then display that ad on the news feeds of 24-30 year-olds living in the big cities and watch your conversion rates rise.

On today’s episode of The Tai Lopez Show, we are discussing the importance of social media marketing. From understanding the difference of the live streaming platforms to hearing the insights on taking restaurants on as clients, today’s lesson will help you launch your social media marketing strategies to the new heights.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Ten years ago, it was blogging. You would write an article. Now it’s vlogging. By 2020, 80-90% will be video content.” - Tai Lopez

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Points to Keep In Mind

  • You don’t need a huge following to make money from social media
  • There are 3 ways to grow your Instagram: Waiting, collaboration, and paid advertising/giveaways
  • An eBay ‘powerseller’ has done over $100,000 in sales
  • Find deal sites that need product like yours to feature/sell when seeking customer acquisition methods
  • Identify podcast influencers you could do guest interviews on
  • Vlogging is the future on all platforms
    • By 2020, 80%-90% will be video content
  • Use YouTube Live to grow your following
Direct download: Tai_Lopez_-_1-10-18new_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“When something is politically incorrect, that means it’s actually correct. Politically incorrect is just a way to brush over reality.” - Michael Knowles

Curiosity fuels skill.

To get the most out of life means maximizing knowledge in all aspects of it. How to be a better father translates to how to be a better boss. Learning how to talk about politics will better your interview skills for the next job. To gather new skills, you have to constantly be learning and asking questions, and the avalanche of skill development will consequently tumble forward.  

On this week of The Tai Lopez Show, we spoke with a wide range of experts. From political commentators Ben Shapiro and Michael Knowles to NFL wide receiver Odell Beckham Jr. to meditation/mindfulness expert Jay Shetty, this varied insight will help us take our personal and professional lives to the next level.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You need patience. Everything’s fixable. But everyone has their own clock.” - Jay Shetty

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Points to Keep In Mind

  • Remember that awareness doesn’t always feel good, but is the first step to self-improvement
  • The most successful people in the world choose education over entertainment
    • Entertainment numbs you
  • Find 5-10 minutes to think about what you’re grateful for
    • The more specific your gratitude is, the deeper it is
  • Read Thinking, Fast and Slow by Daniel Kahneman to separate the voice of your mind from the voice of your intelligence
  • When conducting marketing split tests, you need at least 52 results for statistical significance
  • Using statistical significance calculations, seek out over 98% certainty in the math
  • Create a simple system to better your hiring practices
    • Ask the question: would you date or marry this person?
  • Your workstation should have a big monitor, a mouse and keyboard to lessen the risk for carpal tunnel
  • iPhone 8 plus is better than the X because it’s simpler
  • Too abstract to point out reality vs. theory logic in political arguments
  • Pay attention to the the fact that Oprah has never dealt with bad press when considering her for president
  • Understand crime and sexual assault happens across the border when thinking about immigration
  • Political orientation is rooted in lens/worldview/first principles
    • What does it mean to be a human?
    • Does God exist?
    • Where does my freedom come from? Where do my rights come from?
  • The angrier you get about something, the more you’re revealing you don’t understand the issue
  • Being a sore loser is a good thing; it means you want to win that badly
  • Diet is the most important exercise, a 5-to-1 influence factor
    • Eat salmon with kale for high nutrition
  • Money is not the all-in-one solution to happiness
  • The problem is people looking to the federal government for solutions; localism is the solution
  • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
  • Nothing besides military is solved by a federal government
  • The single greatest predictor of poverty is being born into single motherhood
  • The focus of marriage has moved from the production and raising of kids to “are you in love?”
  • The whole reason society has an interest in marriage is to make sure there’s a mom and dad in the home
  • When dating, figure out values not common ground
  • Tutorial learning (what our education system employs) only works for 85% of the population

 

Direct download: TLS_-_1-28-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“Everything that it takes to make $1 million/year, there isn’t one thing that isn’t common sense.” - Tai Lopez

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We’ve all felt analysis paralysis.

Usually it’s because we mistake the detail in front of us for being a productive step towards completing the overall vision. It doesn’t feel good when we fall victim to this cognitive error. We become paralyzed by our mind’s hold over us and can’t see the big picture.

On today’s episode of The Tai Lopez Show, we are talking about the power of simplicity in business. Using boxing as the metaphor, the one who doesn’t overthink the fight usually comes out on top. Learn the strategies here, so you can snap out of analysis paralysis the next time it takes aim at you.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“What makes you win a boxing is conditioning. So you should just jump rope for 30 minutes, but everyone wants the fancy thing.” - Tai Lopez

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Points to Keep In Mind

  • Don’t overthink the complexities of business
  • Get one big monitor for you workstation
    • Also: a mouse and keyboard to lessen the risk for carpal tunnel
  • iPhone 8 plus is better than the X because it’s simpler
  • Create a simple system to better your hiring practices
    • Ask the question: would you date or marry this person?
  • There are no tricks to business; it is all common sense



Direct download: TLS_-_1-27-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“When I first started meditation, it didn’t make me feel good. It made me feel like a bad person.” - Jay Shetty

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We have many different voices inside our heads.

Some tell us to do the right thing, and others don’t. Knowing which to listen to can become confusing in today’s age of distraction. That’s why everyone is meditating, to try to access some sort of unique thought that isn’t the byproduct of an Instagram or Facebook feed.

And if you're not meditating, then one of your meditating friends is prescribing meditation to you. It all makes sense that stillness of mind has risen as the self-help remedy to remove the Internet’s toxins.  

And on today’s episode of The Tai Lopez Show, we are talking best meditation practices with Jay Shetty. Jay, who was once a practicing monk in India, is now an award-winning host & storyteller with the Huffington Post. He is part of the 2017 Class of Forbes 30 Under 30, and today we are fortunate to here his insights on meditation and mindfulness.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“When I have an idea, I want to know as much what the Dalai Lama thinks as what the Mark Zuckerberg thinks. Because that polarity allows me to not get lost in the echo chamber.” - Jay Shetty

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Points to Keep In Mind

  • The world of business requires striving
  • Detachment doesn’t mean “you own nothing,” rather, it means that “nothing owns you”
  • Don’t get trapped in the perception of yourself
    • Charles Cooley, “I am not what I think I am, and I am not what you think I am. I am what I think you think I am.”
  • Seeing others’ struggles exposes the illusion of your own suffering
  • Gandhi, “I was sad that I didn’t have any shoes, but then I saw a man with no feet.”
  • Let your consciousness evolve from survival to service for others
  • Remember that awareness doesn’t always feel good, but is the first step to self-improvement
  • The most successful people in the world choose education over entertainment
  • The more specific your gratitude is, the deeper it is
  • Read Thinking, Fast and Slow by Daniel Kahneman to separate the voice of your mind from the voice of your intelligence
  • Use social media to start curating your feed with mindfulness/meditation sources


Direct download: TLS_-_1-26-18js_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“I wanted to be better than them when I came out of the womb. I was born into competitiveness.” - Odell Beckham Jr.

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To be the best requires unrelenting ambition.

You can never be satisfied with your current status because the moment you are, you stop progressing. But how does that sort of relentless drive affect other aspects of your life? Is it possible to keep that laser focus compartmentalized and live a normal life outside of your passion?

On today’s episode of The Tai Lopez Show, we are joined by Odell Beckham Jr of the New York Giants. It is no secret that Beckham Jr. is the best wide receiver in the NFL, so today, he answers the question of what does it take to reach the highest level of success? Listen to Odell’s down-to-earth attitude to capture the newfound keys to the kingdom.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“I’ve only done stuff that’s touched the surface. When I think about where I’m supposed to be at, I realize I’m short-changing.” - Odell Beckham Jr.

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Points to Keep In Mind

  • Remember to be patient, even with high ambition
  • Being a sore loser is a good thing; it means you want to win that badly
  • Diet is the most important exercise, a 5-to-1 influence factor
    • Eat salmon with kale for high nutrition
  • Money is not the all-in-one solution to happiness
  • Be aware of fake friends when you become successful
  • Don’t think that tomorrow is promised; do whatever you can do today, today
  • Follow what your heart desires, the rest is just noise

 

Direct download: TLS_1-25-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“When something is politically incorrect, that means it’s actually correct. Politically incorrect is just a way to brush over reality.” - Michael Knowles

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Donald Trump is a controversial figure.

Over the past year, we’ve watched him tweet from his hip, insult his colleagues, and call countries bad names. It’s clear that no previous president has come close to this type of behavior, and from our vantage point, we feel that’s legitimate enough reason to be alarmed. But is anything good coming from this?

On today’s episode of The Tai Lopez Show, we are joined by political commentator Michael Knowles. Michael is known for his book Reasons to Vote for Democrats, which is just a collection of 256 blank pages. Regardless of your political orientation, his insights on the political climate are well thought out and deserve our attention.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“Donald Trump cracked that politically correct veneer of mass media and really opened up conversations for Americans.” - Michael Knowles

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Points to Keep In Mind

  • All conservatives want to do is shrink government
  • Teddy Roosevelt is the founder of progressivism
  • Consumer confidence is at an all-time high in recent history
  • 80% of Haitians live on less than $2/day
  • Too abstract to point out reality vs. theory logic in political arguments
  • Pay attention to the the fact that Oprah has never dealt with bad press
  • Crime and sexual assault happens across the border  
  • You can’t make your own opinion without listening to everybody
  • Smart people aren’t omnipotent
  • Political orientation is rooted in lens/worldview/first principles
    • What does it mean to be a human?
    • Does God exist?
    • Where does my freedom come from? Where do my rights come from?
  • The angrier you get about something, the more you’re revealing you don’t understand the issue
  • Thick skin is most important in political conversations
  • Never argue something ad hominem
  • Entitlement reform is how you protect from the rising national debt

 

Direct download: TLS_-_1-24-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“The devil you know is better than the devil you don’t know.” - Tai Lopez

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Think of split testing as dating.

By comparing performance, you can make choices on which path you’d like to go down. This is the reality of online marketing, that we are able to put users through funnels of testing and then analyze the metrics to optimize site performance.

On today’s episode of The Tai Lopez Show, we are reviewing A/B testing. Which metrics should you be on the lookout for? What do they say about your site performance? How can you improve your copy headlines to engage more users? The answers to these questions are in today’s episode of The Tai Lopez Show.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“There’s 2 trillion average people you can hire. Wait for the outliers.” - Tai Lopez

(click to tweet)

Points to Keep In Mind

  • Read Outliers By Malcolm Gladwell
  • When conducting marketing split tests, you need at least 52 results for statistical significance
  • Using statistical significance calculations, seek out over 98% certainty in the math
  • Call the page you are testing “the challenger”
  • Think of split testing as dating to understand pros/cons
  • Have your copywriters develop different headlines
Direct download: Tai_Lopez_-_1-23-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST

“If you spend your life believing that the forces of the universe are raided against you, it’s going to make you miserable and make it impossible for succeed.” - Ben Shapiro

(click to tweet)

What’s wrong with America?

If you’ve been mildly awake in the past year, you’ve sensed the panic in the air. But the panic is the problem. People displace blame to governmental forces, so they can justify their own story. Certainly there are causes and social issues that are exempt from this analysis, but for the most part, we as a society underestimate our individual agency when we choose to believe that a government is stopping us from pursuing our goals.

On today’s episode of The Tai Lopez Show, we are joined by political commentator Ben Shapiro. Ben is the editor-in-chief of The Daily Wire. As a controversial political figure, Ben is subject to much criticism and controversy. Today, we hear his thoughts on everything related to politics, the government, the education system, and much more.

Don’t forget! You can also listen to The Tai Lopez Show on Spotify! Click “Follow” and let me know what you think!

“You have to believe you can succeed. You have to believe in an individual capacity to do better than what you are doing.” - Ben Shapiro

(click to tweet)

Points to Keep In Mind

  • Jealousy fuels tribalism
  • Success requires believing in an individual capacity to succeed
  • According to the Brookings Institute: in the United States, there are 3 things to ensure you’re not poor: don’t have kids before you’re married, graduate high school, and get a job
  • The position of President has too much power
  • Be aware of how media warps messaging
  • Nothing besides military is solved by a federal government
  • Studies show that quality of education is more determined by factors like how the family treats education than any sort of government system
  • The problem is people looking to the federal government for solutions; localism is the solution
  • The single greatest predictor of poverty is being born into single motherhood
  • The focus of marriage has moved from the production and raising of kids to “are you in love?”
  • The whole reason society has an interest in marriage is to make sure there’s a mom and dad in the home
  • When dating, figure out values not common ground
  • Tutorial learning (what our education system employs) only works for 85% of the population
  • Albert Einstein, “The thing about smart people is that they seem crazy to stupid people”
  • Don’t force it, take the opportunities that come to you
  • The quality of immigration is largely dependent on the quality of the system you are immigrating to
Direct download: TLS_-_1-26-18_-_FINAL_MIX.mp3
Category:general -- posted at: 2:00am PST