The Tai Lopez Show

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“Most entrepreneurs fail at targeting. They have OK landing pages, good creative assets, but they don’t know how to target. Spend marketing dollars on the people who will actually purchase your product.” - Dr. Alex Mehr

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Every business must have an online presence.

Whether that’s as simple as a Facebook page or as complex as a custom-built online store, a company must digitize its DNA today. By bringing the business to the cloud, you are able to harness the Internet’s power, making your potential customer base that much bigger.

On today’s episode of The Tai Lopez Show, we are joined by Dr. Alex Mehr to discuss the pillars of an online business. He is the CEO of MentorBox, an online book subscription service. In the past, he has run online businesses that have done over $1 billion in revenue. Today, we hear his insights on what it takes to launch a successful company on the Internet.

Tune in to hear Dr. Mehr’s unique insights, so you can integrate them into your business or brand.

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“New entrepreneurs are better off selling other people’s products. That’s the first step. Next step is: white-label someone else’s product or come up with your own proprietary product.” - Dr. Alex Mehr

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Points to Keep In Mind

  • Every online business has 3 elements:
    • How you’re going to drive people to the website
    • A landing page that offers a small exchange of value for email address
    • Lifetime value for visitor moving forward
  • You want to sell things with a price point less than $100
  • Making your online business subscription model will triple your revenue
  • Use ClickFunnels to start a website with sales funnels cooked into it
  • New entrepreneurs are better off selling other people’s products.
    • Next step is: white-label someone else’s product or come up with your own proprietary product
  • Use your iPhone to film intro video that will live on the landing page of the website
  • Difficult for visitors to leave if there is a picture of a human face looking out of the computer
  • Optimize your landing page mobile
  • Jeff Bezos’ original Amazon.com in 1994 cost $100,000
  • Think of Facebook Ads in terms of pizza: campaigns, ad sets, and targeting
  • Always optimize for conversion (usually for sales)
  • Try to make money while you’re doing other stuff
  • The key subscription models is retention
  • Make 3-4 minute video ads on YouTube and Facebook that route visitors to your site
  • Use USPTO.gov to check your name against existing trademarks
  • There’s no chance without a change in your routine
  • Read The H Factor of Personality to learn how to categorize people
  • Be careful of how books become outdated in more tech-related categories

Learn new skills insanely fast with MentorBox here!

 

Learn about a smarter way to hire for FREE at ziprecruiter.com/tai!

Credit card debt? Student debt? Mortgage? Check out lightstream.com/tai to learn about your best loan ever.

Direct download: TLS_10-15-18_-_FINAL_MIX.mp3
Category:general -- posted at: 3:13pm PST

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